A seminar was organised in our college for first M.Com students on September 16, 2017. The resource person was Mr. Praveen Prabhu, the Secretary of Canara College Alumni Association. He is also the proprietor of “Brand Mango”.
Mr. Prabhu took a session on “Advertisement”. The session commenced with the introduction to advertisement. The resource person showed some advertisements to the students and asked them questions regarding those advertisements. He explained how a video could influence the emotions of customers and their purchase decision. 38 students participated in the program.
Report by:
Mrs. Aparna Kamath
